Setting up Event Tracking in Google Tag Manager

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A. Implement generic click listeners & perform the click to see what GTM picks up

B. Use Google Tag Manager Preview mode to see values of variables picked up by the Click Listeners

C. Decide on Event Category, Event Action & Event Label dimension names you want to appear in Google Analytics report

D. Connect Trigger to a Tag (such as Google Analytics, Facebook, AdWords and more….)

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